What's the NAICS and SIC code for a blogger or online publisher?
For a blogger or online publisher, use NAICS 516210 (Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers) in the US and SIC 58190 (Other publishing activities) in the UK.
United States, NAICS 2022
516210 Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers
Census lists "Blog sites, Internet" under this code.
SBA small business limit: $47 million average annual receipts.
United Kingdom, SIC 2007
58190 Other publishing activities
ONS indexes "Blogs (publishing)" under other publishing activities.
Use this code when you register with Companies House or file your confirmation statement.
When a different code fits better
These are the codes most often confused with the main answer. Pick by the activity that earns most of your revenue.
| Code | Title | Use it if |
|---|---|---|
| NAICS 711510 | Independent Artists, Writers, and Performers | you write as a freelancer and other sites publish your work |
| NAICS 513199 | All Other Publishers | you publish material such as guides or directories, not a blog |
| SIC 90030 | Artistic creation | you are a freelance writer or journalist |
| SIC 73110 | Advertising agencies | you mainly earn from paid advertising and sponsored content you create for brands |
Good to know
A blog that earns from ads and affiliate links is still a publisher. Writing for other people's sites is freelance writing.
You can list more than one code. Companies House accepts up to four SIC codes, and SAM.gov lets you add several NAICS codes, with one marked as primary.
What the code affects
- SBA programs and federal contracts: your NAICS code sets the size limit you must stay under to count as small. Check your size.
- SAM.gov registration: contracting officers search by NAICS, so list every code you can deliver work under.
- Companies House: your SIC code appears on the public register and in your confirmation statement.
Related business types
Codes checked against the US Census 2022 NAICS index and the ONS UK SIC 2007 index. Information only; confirm with the agency you file with.