What's the NAICS and SIC code for a content creator (youtuber or streamer)?

For a content creator (youtuber or streamer), use NAICS 516210 (Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers) in the US and SIC 59112 (Video production activities) in the UK.

United States, NAICS 2022

516210 Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers

Census lists "Broadcasting exclusively on Internet, video" and Internet video broadcast sites under this code.

SBA small business limit: $47 million average annual receipts.

United Kingdom, SIC 2007

59112 Video production activities

ONS indexes "Video producer (own account)" under video production activities.

Use this code when you register with Companies House or file your confirmation statement.

When a different code fits better

These are the codes most often confused with the main answer. Pick by the activity that earns most of your revenue.

CodeTitleUse it if
NAICS 711510Independent Artists, Writers, and Performersyou mainly perform, write or create as an independent artist and others publish your work
NAICS 512110Motion Picture and Video Productionyou mainly make videos for clients rather than for your own channel
SIC 90030Artistic creationyou are mainly a performer, writer or artist
SIC 73110Advertising agenciesmost of your income is paid brand promotion and advertising

Good to know

Pick the code for where most of your income comes from: your own videos and channel income, client video work, or paid promotion.

You can list more than one code. Companies House accepts up to four SIC codes, and SAM.gov lets you add several NAICS codes, with one marked as primary.

What the code affects

Related business types

Codes checked against the US Census 2022 NAICS index and the ONS UK SIC 2007 index. Information only; confirm with the agency you file with.