2022 NAICS national industry in sector 54 Professional, Scientific, and Technical Services
541850 Indoor and Outdoor Display Advertising
NAICS 541850 is the US industry code for indoor and outdoor display advertising. It covers establishments primarily engaged in creating and designing public display advertising campaign materials, such as printed, painted, or electronic displays; and/or placing such displays on indoor or outdoor billboards and panels, or on or within transit vehicles or facilities, shopping malls, retail (in-store) displays, and other display structures or sites.
- Code
- 541850 (2022 NAICS)
- Title
- Indoor and Outdoor Display Advertising
- Part of
- Advertising, Public Relations, and Related Services
- SBA small business limit
- Average annual receipts up to $34.5 million
- Closest UK SIC
- 73110, 73120 (details)
Changes coming. The NAICS 2027 revision applies to data from 1 January 2027, and SBA proposed new size standards on 20 August 2026. The values on this page are the ones in force today; we update this page when the official files change.
Official definition
This industry comprises establishments primarily engaged in creating and designing public display advertising campaign materials, such as printed, painted, or electronic displays; and/or placing such displays on indoor or outdoor billboards and panels, or on or within transit vehicles or facilities, shopping malls, retail (in-store) displays, and other display structures or sites.
When to use a different code
Census classifies these close-sounding activities somewhere else. Businesses mainly engaged in:
- Providing sign lettering and painting services are classified in Industry 541890, Other Services Related to Advertising.
- Creating advertising campaigns and placing such advertising in print and digital media (except indoor and outdoor display structures and sites) are classified in Industry 541810, Advertising Agencies.
- Providing access for clients to advertising servers and/or real-time bidding marketplaces from a central host site (except by publishers, Web search portals, and other content providers) are classified in Industry 518210, Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services.
- Printing paper or paperboard signs are classified in Industry 32311, Printing.
- Erecting display boards are classified in Industry 238990, All Other Specialty Trade Contractors.
- Manufacturing electrical, mechanical, or plate signs and point-of-sale advertising displays are classified in Industry 339950, Sign Manufacturing.
Activities listed under 541850
The Census index assigns these 12 activities to this code. If your business matches one, this is your code.
- Advertising services, indoor or outdoor display
- Advertising, aerial
- Billboard display advertising services
- Bus card advertising services
- Bus display advertising services
- Indoor display advertising services
- Outdoor display advertising services
- Out-of-home media (i.e., display) advertising services
- Store display advertising services
- Subway card display advertising services
- Taxicab card advertising services
- Transit advertising services
SBA size standard for 541850
To count as a small business for SBA loans and federal contracts under NAICS 541850, your business (including affiliates) must not exceed $34.5 million in average annual receipts. Check your business.
Source: SBA table of size standards, effective March 17, 2023.
Closest UK SIC 2007 codes
There is no official one-to-one link between NAICS and UK SIC. These codes share the same international class (ISIC Rev. 4: 7310), so treat them as a starting point and check the definition.
Built from Census concordances 2022→2017 NAICS and 2017 NAICS→ISIC Rev. 4.
Similar codes to compare
Data last changed November 14, 2026. How this page is built.